If you’re a millennial, you probably will remember the days when the Symbian operating system (OS) ruled the mobile world. But when iOS and Android were introduced in 2007 and 2008, respectively, it took just three years for them to become the most popular mobile OS in the world. And now, in 2020, it is
It is no secret that both the online as well as brick-and-mortar stores will benefit from online marketing. However, a physical store has the upper
When a typical user wants to download an app, they usually make their way to the Google Play Store or the Apple App Store, depending
Marketers fancy tonnes of abbreviations to pinpoint the effectiveness of their app marketing campaigns, with metrics like Retention Rate (RR), Daily Active Users (DAU), and
An app that is built to impress everyone impresses no one. It may be tempting for developers to create an app that can satisfy a
A good user interface (UI) design impresses users and at the same time makes navigation a breeze. And the hamburger menu is one that does
Mobile apps have gelled so well with our lifestyles; there doesn’t seem to be an end to their relevance or popularity. With disruptive technologies like
Today, it is nearly impossible for businesses to survive without a mobile app. Even the traditional restaurants you love would have an app or have
Enterprise web applications have already made their way to large organisations at least a few decades ago. These applications perform everything from complex inventory management
The ever increasing competition and scarcity of new ideas mean that chances are high that your concepts will be stolen or copied. The very thought
Users are highly intolerant to problematic apps, especially with the abundance of alternatives to try out. Around 80% of users will attempt to use a
Your organisation may be experiencing an overflow of app projects. Or it may require a helping hand to speed up its internal app development processes.
In 2020, the number of apps available in the App Store and Play Store has reached 1.8 million and 2.8 million, respectively. With the tremendous