Convince Your App Users By Distorting Their Reality
When you hype up your app, the user’s expectation of the app will heighten. That much is apparent. More remarkable is the fact that hype will also distort…
Supercharge Your App Users Through The Fear Of Losing
Can we develop an app that exploits a person’s fear of losing something? The emotion associated with losses is enormous. In fact, it is twice as great as…
The Secret to Making Your Apps Addictive: Stimulating Frustration & Pleasure Simultaneously!
What makes you stay up all night playing a game, attempting the same level over and over, until, finally at 3am, you succeed in butchering all the pigs…
How To Use The Path Of Least Resistance To Maximize Your App’s Profits
When confronted with making a tough decision, our befuddled brains turn us into passive decision makers. And if there happens to be a default option for us to…
How To Make Your App Super Addictive Using Variable Ratio Reinforcement
Variable Ratio Reinforcement (VRR) is what makes gamblers and gamers behave like a neurotically obsessed person. Take a slot machine. It is programmed to pay out money every…
Pay-What-You-Want In-App Purchase Results in Higher Earnings
The Android app, Easy Contact Sync, is a contact backup tool that allows you to back up your phone contacts to its SD card and a range of…