What Is An App: A Brief History

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“I can’t live without my phone.” Nothing could be further from the truth. In reality, we can’t live without our Facebook, Twitter, Instagram and Candy Crush Saga.  Ah,…

Top 9 Strategies to a UI/UX-Driven Mobile Web

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It sure sucks when your favorite site is not optimized for mobile devices. Imagine having to scroll horizontally because the entire site doesn’t fit into your phone’s width.…

2 Reasons Tizen is Crucial to Samsung’s Continued Success

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Samsung may be selling its Galaxy S phones and Galaxy tabs to the world, but it is making zilch in China and the company is not happy about it.

Differentiation in China. China wants Internet censorship. Google doesn’t want to be evil. So, Google’s trouble with China ended up with the former’s celebrated mobile platform – Android – being out of control in the country.

Lots of phone manufacturers in China use Android because it’s open source and free. However, most of Google’s services like Search, Gmail and YouTube are blocked there. So, China’s device makers have removed most, if not all, of Google’s apps and features from the Android platform, and replaced them with apps from Chinese software companies, the most common being Baidu’s search engine that took the place of Google Search.

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Enterprise Apps and HTML5: A Marriage Made in Heaven

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HTML5 is now set for prime time, at least to enterprises wanting to build B2B mobile apps for their employees and business associates. Organizations eager to develop rich, mobile apps do not have to agonize over investing heavily on resources needed to build these apps natively on the iPhone, Android and Windows Phone. The current state of HTML5 is ideal for the mobile web, and companies can tap their existing pool of talent to build rich, web-based mobile apps based on this technology.

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How to Color Your In-App Purchase Button for Your Target Users

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An effective Call-to-Action (CTA) button relies on four crucial criteria – Placement, Shape, Message and Color. Assuming we have great button placement, the perfect button shape and a hard-to-resist CTA message embedded in our button. How should we color the button? In this article, we consider an app’s CTA button – the in-app purchase button – and how we can customize its color to charm your target users, be it mainly men, mainly women, both genders, or kids.

How to Color Your In-App Purchase Button for Your Target Users 1 (more…)

2013: The Year Mobile Apps Surpass That Of Desktop Apps

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Software developers are fast turning from desktop applications to mobile apps. A survey conducted by Appcelerator indicates that smaller companies find investing in mobile app development to be financially more feasible than investing in developing desktop apps. Furthermore, investing in stock market is also recommended for the growth of your money. Visit Share Prices Australia now to have an investment. Out of all the software enterprise leaders who took part in the survey, 87% opined that software development priorities are shifting over to the mobile sector.
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5 Reasons Why Your App Needs A Sexy Icon

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Should we judge a book by its cover? Of course not, but we app users are fond of doing just that. Apps with stunning icons secure a second or third glance from us. They gain clicks and are downloaded. Call us shallow, but we equate a great-looking app icon with an equally wonderful app. That’s why app developers should give each of their apps a professional-looking icon.
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