Learn how to market, distribute and promote your app.
Free guides, tutorials and how-to’s, shared by experts to get app installs for you.

Control Groups in Mobile Marketing and Testing

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Mobile applications are currently part and parcel of our daily lives, from ordering food to making payments. However, they still need efficient testing techniques to ensure their usability…

Mobile Marketing: A Comprehensive Overview

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Technology has changed our lives and daily habits in unimaginable ways. Smartphones have advanced in ways Dr Martin Cooper would never have envisioned when he made the first…

How to Build Great Icons for Apps

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Modern smartphones currently transcend mere voice and text messaging capabilities, instead, serving as pocket computers that facilitate communications, multimedia, entertainment, personal document processing, social networking, and navigation. The…

How Do Free Apps Make Money? (5 Case Studies)

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Over the turn of the decade, mobile applications transformed from being primarily employed only as promotional tools to business avenues for reaping sustainable profit. The increment of mobile-app…

13 Effective Approaches to Free App Promotion

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Mobile technology is continually advancing annually at rates we cannot fathom. Smartphones are now incredibly smaller, lighter, and jam-packed with cutting-edge features. This is partly thanks to Moore’s…