How Much Do Apps Make? A 2020 Guide
It was 2008. Mobile apps had just become a thing with Apple’s App Store opening in July that year, followed by the Google Play Store (then known as…
Learn App Development for Free With These 20 Top Online Courses
Almost every tech geek would have dreamed of creating an app at some point in their life - one that is aesthetically and functionally pleasing. And if you…
How to Become a Mobile App Developer: A Beginner’s Guide
By 2023, mobile apps are forecasted to generate more than US$935 billion - almost triple the amount of what it made in 2018. With over 3.5 million smartphone…
How to Measure Your App’s Success Using Customer Lifetime Value
Marketers fancy tonnes of abbreviations to pinpoint the effectiveness of their app marketing campaigns, with metrics like Retention Rate (RR), Daily Active Users (DAU), and Cost Per Acquisition…
How to Find the Perfect Target Audience for Your Mobile App
An app that is built to impress everyone impresses no one. It may be tempting for developers to create an app that can satisfy a wide range of…
Mobile App Analytics and Tools: Everything You Need to Know
App development companies can’t rest on their laurels after creating and publishing an app. Instead, they need to market the app, acquire a reliable user base and ultimately…
How to Build a Minimum Viable Product (MVP) for Your Mobile App
One of the biggest reasons why apps fail is because the market doesn’t need it. If app creators directly get into developing a full-fledged app, they are risking…
20 Best Hacks for Successful App User Acquisition
The average cost of app user acquisition was US$3.52 as of August 2019. It is a hefty sum to pay for your app to gain the popularity and…
A Guide to Game Design Process Best Practices (And Blunders)
Game development is an art. Story writers, designers, sound engineers and many other artists chip in their efforts to create an artwork having the potential to make users…
Mobile Game Development Guide: Best Practices, Pitfalls and Platforms
By the end of 2020, games will account for 43% of smartphone usage. While this statistic may not surprise hardcore gamers, it will definitely raise the eyebrows of…